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This exam-oriented guide is specially designed for BFDI 073 – Introduction to Fashion Industry, a foundational subject under the Bachelor of Arts in Fashion Design program offered by Indira Gandhi National Open University (IGNOU). This book is a one-stop solution for learners aiming to gain a strong grasp of fashion fundamentals and prepare effectively for the Term-End Examinations (TEE).The content is organized into 130–150 pages of quick, readable notes printed on premium 80 GSM white paper, making the reading experience smooth and accessible. The book provides a simplified yet comprehensive introduction to the global fashion industry, including topics such as fashion history, key players, retail channels, marketing strategies, production processes, and emerging trends.Key Features & Benefits:Developed specifically for IGNOU BFDI 073 – Introduction to Fashion IndustryIncludes all core topics as per the official IGNOU syllabusQuick readable notes for effective self-study and last-minute revisionEnriched with previous year questions, most important questions, and sample answersCompact format with 130–150 pages of essential learningPrinted on high-quality 80 GSM white paper for better legibility and durabilityIdeal for learners who want to understand fashion as a dynamic and professional industryWhy Choose This Book:This book serves as a smart, exam-focused guide for IGNOU students pursuing fashion studies. It saves valuable time by presenting the content in a simplified manner while ensuring that all critical concepts are well-covered. The inclusion of question banks, frequently asked questions, and previous year paper analysis makes this book highly practical for IGNOU TEE preparations. Whether you're new to fashion or aiming to enhance your conceptual clarity, this book offers a balanced mix of theory and application.Details:This IGNOU BFDI 073 guidebook offers a crisp yet thorough introduction to the fashion industry, printed on 80 GSM white paper, spanning 130 to 150 pages. It includes chapter summaries, key definitions, PYQs, and model questions for targeted exam success in Introduction to Fashion Industry.